China’s Qiaodan Sports Loses in Attempt to Enforce Michael Jordan Trademarks Against Amazon

Posted on Categories Trademarks

In a decision dated August 24, 2020, the Beijing Intellectual Property Court, on appeal from the People’s Court of Chaoyang District in Beijing, ruled against Qiaodan Sports Co., Ltd. (乔丹体育股份有限公司) in a trademark infringement lawsuit against Amazon Excellence (亚马逊卓越有限公司),the operator of Amazon’s China website, and affiliate Century Excellence (北京世纪卓越信息技术有限公司). Qiaodan Sports had sued Amazon and Century for trademark infringement for selling Nike’s Jordan footwear based on three trademarks  for “乔丹” (pronounced Qiaodan), the commonly accepted transliteration of Michael’s Jordan’s family …

China’s Yaohai District Market Supervision Bureau Issues 20 Million RMB Fine for Trademark Infringement

Posted on Categories Case, Trademarks

According to a report by 知识产权界, the Yaohai District Market Supervision Bureau in Hefei, China has fined Hefei Huibin Entertainment Management Co., Ltd. (合肥汇宾娱乐管理有限公司) 20 million RMB (~$2.9 million USD) for trademark infringement. Huibin ran a nightclub in a hotel under the name Shanghai Beach (上海滩) and Shanghai Beach Entertainment Club (上海滩娱乐会所) and was accused of trademark infringement for the use of  the trademark 上海滩.

Beijing Intellectual Property Court Rules for Château Lafite Rothschild Winery Against Real Estate Developer in Trademark Dispute

Posted on Categories Case, Trademarks

The Beijing Intellectual Property Court announced a victory for Château Lafite Rothschild against Huailai Lishihongya Company (怀来利世鸿亚公司) and two other unnamed defendants, awarding Rothschild 5 million RMB (~$720 thousand USD) for trademark infringement on August 7, 2020.  Lishihongya was developing a real estate complex and used the trademark “CHATEAU LAFITE” 拉斐 (La Fei – the Chinese name of Lafite) on the gates of the complex and support facilities, as well as in marketing material. Rothschild has sold wine in the …

China’s Black People’s Toothpaste (Darlie) to be Renamed HYMULA?

Posted on Categories Trademarks

In response to Black Lives Matters, Colgate Palmolive announced in June 2020 the rebranding of its controversial Chinese toothpaste 黑人牙膏 (Black People’s Toothpaste), also known as Darlie (previously Darkie) in English.  Darlie is one of the top-selling toothpaste brands in China with a 17% market share.  Perhaps recognizing the irreparability of the brand, it appears that Colgate, and its affiliate 好维股份有限公司 (Hawley and Hazel (BVI) Co. Ltd.), may be going for a complete rebrand (instead of a tweaking) based on …